Vallua

Strategic Planning Providing agile and unique strategies to meet growth challenges.

On a daily basis, our customers face challenges of growth, globalisation and increased competitiveness. To ensure increased performance and value perception, they need agile and unique strategic planning tools.
At the present time, the most important planning tools address strategies of growth, stakeholder management, digital behaviour and financial balance, which only in conjunction with tactical tools that drive the execution of strategies and value creation.
The Organisation that knows how to deal with challenges in the short term for long-term gain will be able to be worth much more than its competitors.

“Looking Forward is a Management Style”

Pharma Accurate Positioning Of Your Products Into New Markets To Expand Your Portfolio Effectively With Successful Partnerships

Pioneer new products focused on your corporate strategy

We evaluate the market potential and map the best partners and business structure for our customers.
Focussing on local research needs, design of efficacy\ safety \ clinical protocols and the execution of these with partnerships in local CROs (certified by regulatory authorities).

Expand your portfolio effectively, quickly and focused on the market

Future vision for pipeline projects
Using our team of experts combined with our experience in the pharmaceutical industry, we evaluate the market and its competitors, seeking the best solutions focused on their unmet needs and create effective approach strategies.

More accurate positioning of products in front of potential markets in Brazil and LATAM

Although the situation of every business is unique, there are common criteria for the success of a company in achieving and conquering a new market or increasing its current market share. Our experts seek the best opportunities for your products in our pharmaceutical market.

B2B: Accelerate access to successful partnerships

Using our team of experts combined with our experience in the pharmaceutical industry, we seek the best partners and opportunities for your products according to the potential for value generation in our pharmaceutical market.

Branding Building the strength of an organisation most valuable intangible asset – its Brand.

Contemporary strategic asset: Branding

Brands attract and inspire people by their purposes and expectations of future results.

When managed, Brands can be the most valuable intangible asset in Organisations. For this, the Brand should be used as a business premise, capable of directing strategic transformation in organisations. By empowering the company to act with agility and flexibility in the face of changes in scenery, it enables its rapid adaptation to unforeseen opportunities and threats, without endangering its identity and its medium and long-term objectives.

Strategy is what makes every company unique, signifying its profitability and performability

Environmental, Social and Corporate Governance (ESG) Evaluating and improving the ESG strategies to promote and ensure investments, assets and long term returns.

Environmental, Social and Corporate Governance (ESG) refers to three practices in measuring the sustainability and social impact of an investment in a company. These criteria help to better determine the future financial performance of companies.

It is a term that is being increasingly used by financial advisors, banks and investment funds to evaluate companies according to their impacts and performance in three areas: environment, society and governance.

This approach is beginning to evolve in Brazil, and companies that do not consider environmental and social issues may undergo negative impacts in the short, medium and long term.

Neuroscience, Science & Innovation Understanding consumer behaviour and trends to generate assertive marketing and commercial insights.

We live in a cognitive era, represented by the continuous transformation of social, technological and economic standards. In this new era, to build winning business strategies, the rapid and continuous perception of these market movements is indispensable, achieved when the eyes of organisations are educated with new parameters and skills.
Neurosciences integrated with Cognitive Intelligence represents this new look, because it subverts the traditional doctrines established by marketing and communication and has foundations in:

• Disruptive methodologies for understanding unstructured stimuli such as studies on the neurological reactions (emotion, memory and cognition) of the consumer before brands, advertisements, packaging and other communication materials;
• Consumer experience as a biological and psychic being, in which physiological and mental variables influence and underpin their buying behaviours and relationship with Brands;
• Human interactions, cognition causes individual perceptions of a physical or abstract object (products or brands) to expand over time, requiring organisational intelligence to be structured like human intelligence.

Thus, companies will be able to build deep and lasting connections with their audiences through the understanding of their decision making, providing assertive insights so that the marketing and commercial areas enable effective actions with their customers.

Find out what we can do for your business

Find out what we
can do for your
business